DROBEX GROUP - POLAND
At the forefront of fully integrated European poultry breeding, production, meat processing, and product export.
Supplying all distribution channels and the likes of KFC, McDonald's, Tesco, Lidl, Carrefour and many more in numerous countries between the UK and Japan.
SERVICE HIGHLIGHTS
MARKET RESEARCH
MARKETING STRATEGY
BRAND STRATEGY
BRAND VISUAL IDENTITY
BILINGUAL COMMS
CREATIVE DIRECTION
PRODUCT PHOTOGRAPHY
PACKAGING DESIGN
WEBSITE DEVELOPMENT
STAKEHOLDERS MANAGEMENT
PROJECT MANAGEMENT
EXPORT AGENT REPRESENTATION
Wonder how we could apply our international marketing experience to help you meet your export goals?
LET'S TALK
1988 Poland was quite a different market to the modern economy it is today. Drobex, to reach their ambition of expansion into Western European markets needed their corporate brand and product branding to meet the expectations of quite different consumers in the UK.
By repositioning their brand to suit the trend for healthier and lighter foods, changes to labelling, packaging, POS and consumer comms followed. Drobex, now perfectly positioned to enter the UK market, were introduced to a number of wholesalers and are now proud suppliers to Tesco and Carrefour amongst many others. We are proud to share that since our Drobex brand and packaging overhaul, the company has grown their added-value product sales multifold.
BrandsDrobex, Bydgoskie Zakłady MięsneWebsitehttp://www.drobex.com.pl